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Do Facebook ads work?

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Social media has become an integral part of business growth today. If a business does not have a presence on social media, it may lose out on customers. read more

Local ads on Facebook only work if your business has a physical location that you are trying to drive real foot traffic to. If you fall into this category, then locally targeted Facebook ads may be a great fit for you, as you can hyper-target on Facebook down to the mile. read more

Check out our complete guide to Facebook video ads, as well as the Social Ads 101 module in PPC University to learn our top 10 paid social hacks of all time, how to create effective Facebook ads for lead generation, and more. read more

Once your ad is running, you can track performance and edit your campaign in Facebook Ads Manager, Power Editor or Business Manager. Within those tools you can see if one version of your ad is working better than another, or if your ad isn't being delivered efficiently, and make adjustments accordingly. read more

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