How did MC Hammer become a social media guru?
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It would be easy to write off Hammer as a vapid has-been who is simply leveraging his celebrity, but that would be unfair – as this 2010 lecture at Stanford reveals, he's simply very savvy about using social media to capitalize on his existing personal brand, and using that to break into new opportunities. read more
Source: technologyreview.com
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What happened to MC Hammer?
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