How did you become a best-selling book author?

A friend asked me this question yesterday. He just finished his first book, and wanted to know the best way to market and sell it. read more

Its not enough to write a great book. Awesome books languish in obscurity every day. You must market your book the same way you market any product. If you want to be a best-selling author, read as much about marketing books--and marketing in general--as you do about honing the craft of writing. read more

One author I know became a New York Times best-selling author selling 3000 books. Another sold 20,000 in the first week and didn’t make that same list. Both were first-time authors, and this was the first week their books had been out. read more