How do Hispanics look?

People take one look at me and think I'm either Italian or Jewish. My name doesn't exactly scream out Colombian or Puerto Rican which is what I am. I'm no twinkle toes on the dance floor. Since kindergarten I've heard it, “You don't look Hispanic. read more

The Hispanic term is an invention of the US government to reunited people of Latin American origin that speak the Spanish language and not necessarily share anything else in common into one massive group. read more

If someone doesn’t “look Hispanic” maybe it’s time for the image of Hispanic to change. read more

That question has puzzled advertisers, academics, recruiters and political strategists across the USA for decades. As U.S. Hispanics grow in number as well as political and financial clout — Hispanic voters were credited with helping President Obama win re-election in 2012 — deciphering their racial, cultural and geographical diversity is of mounting importance. read more