How do Sephora and Ulta compare in product quality?

Both stores value quality and you can tell that as soon as you walk in to any of their numerous locations. Furthermore, both brands value the customer and place a lot of resources in pampering through samples or by offering “educational” material through their websites in the form of articles and tutorials. Sephora. read more

ULTA will have more products in the end, and they have endless opportunities to help you save more. In my opinion Sephora does carry prestige brands but the selection is smaller. Yes you’re saving money at Sephora but it doesn't help when you’re looking for the product you need. read more

I shop about 70% Sephora, 20% Ulta, 10% ‘other’. Rouge at Sephora, Platinum at Ulta. Sephora: -Has more high-end brands I love-salespeople at my local store are so nice and helpful-Has a darn good store brand with solid makeup brushes, skincare, basic products, to name a few. The citrus brush cleaner is a thing of beauty. read more

Ulta. While Sephora focuses on luxury brands, Ulta embraces both the upscale and the affordable. The store's selection includes more than 20,000 different products from more than 500 different brands, including high-end brands such as MAC cosmetics and Clinique in addition to drugstore brands such as Maybelline and Neutrogena. read more