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How does Zappos make money?

Best Answers

Zappos is one of the most unique businesses in the world. Their entire help center is inbound, their culture is only rivaled by the likes of Google and their entire business is focused on Customer Service. read more

Zappos does not in fact publish any information about actual profitability. The last information available before being bought out from Amazon was that they never actually made a profit (the catalyst for the Amazon buyout as opposed to going the private equity route to raise money). read more

Zappos considers its overnight shipping and generous one-year, free-return shipping policy a key part of its marketing plan to build customer loyalty. For instance, Zappos ran a February 2012 Leap Day promotion that extended its usual one-year return guarantee to four years. read more

Zappos factors the cost of what they pay to ship into the price of the merchandise. Google a product from their site - I am sure you will find it slightly cheaper at alternate sites - but with added shipping costs. read more

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