How has Morocco/Moroccan become a brand name?

Ever since the 1960s, millions of Westerners flocked to Morocco which became seen as a safe exotic destination that Westerners can visit and even bring a little part of it home with them. read more

Morocco is only a brand name in the West. The reason for this is ,as is common with all peoples, we have a love of exotic(foreign) things. read more

Morocco has become a major player in African economic affairs, and is the 5th African economy by GDP (PPP). Morocco was ranked as the first African country by the Economist Intelligence Unit's quality-of-life index, ahead of South Africa. read more

In Morocco, a lot of things are called by the brand name, due to the fact that Darija, the Moroccan dialect, is a mixture between Arabic and French. Facial tissues are called Kleenex, yogurt Danone, correction fluid Tipp-Ex, and even sanitary pads are called Always. read more