How will 3D printing impact marketing?

3D Printing has some really cool applications in the marketing space, many of which are yet to be exploited. 1. read more

3D printing will have an impact in Marketing in digital world on how manufacturers places the product in store and online. For eg: Auto spare parts manufacturer can release designs or drawings of spare parts of old parts which they don't carry in the store. read more

3D printing is no longer a buzzword – it is a market reality today and is the future of retail. Like the Internet did with bits, 3D printing is revolutionising the economy with atoms. As with the internet in 1980s, there are those who are cautiously optimistic about the technology and how much mainstream acceptance it will get and those who think it is the biggest thing since, well, the Internet. read more

When considering what use 3D printing can be for marketing it is important to see the technology as part of a mix rather than as a solution in its own right. I am fascinated by the potential that 3D printing has for creative projects and look forward to seeing what marketers come up with. read more