Platinum Keywords are used by Platinum level merchant accounts on Amazon for building their storefronts . Amazon explicitly mentions that these keywords that are meant to be filled only by platinum merchants. read more
Platinum Keywords are used by Platinum level merchant accounts on Amazon for building their storefronts . Platinum Keywords allow a seller to customize their products in a structure customers see when visiting their storefront. read more
Adding Tags (Platinum Keywords) Note that adding tags is an advanced option, and is optional. However, we recommend that you use tags to assign products to categories, as you can apply tags to multiple categories at once. To add tags (platinum_keywords): From Seller Central, click Store Design, and then click Categories. The Categories page appears. read more
I’ll admit, the specific benefits of Platinum Seller Status are a little vague. Here’s what we’ve heard: Weekly (instead of bi-weekly) payouts. Ability to add “platinum” keywords to your listings. Improved visibility in search results. This is believed to be the effect of “platinum” keywords. read more