What are the features of Ulta and Sephora?

Sephora carries primarily high-end cosmetic brands . Ulta is uniquely the only one of its kind. They carry the most sought-after high end cosmetic and hair care brands . In addition they also carry the lower end mass brands. read more

Sephora carries primarily high-end cosmetic brands . Ulta is uniquely the only one of its kind. They carry the most sought-after high end cosmetic and hair care brands . In addition they also carry the lower end mass brands. Ulta also features a full-service salon with highly trained professionals specializing in cut, color, and texture services. read more

Ulta appeals to more shoppers than Sephora by carrying non-luxury brands in its stores. While Sephora is more focused on the high end, Ulta sells luxury, drugstore, and intermediately priced makeup and hair and skin care. read more