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What are the rate of advertisements at F.M. radio?

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Here are the data points you need to get an estimate of how much radio advertising costs in different markets and how you can get the best rate possible. read more

So, response rates are a loaded question because they involved so many metrics. For campaigns I have run in the past, I saw radio ANI conversion to order at rates of 10-25%, but that really means nothing if your CPC is high and your product return rate is high on the backend. read more

The best way to compare the cost of radio advertising and music streaming advertising is through CPM or cost to reach 1,000 people. Radio ads generally have a CPM of $12 to $16, while music streaming ads have a CPM of $5 to $30. read more

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