The current brand is often colloquially called McCrap brand, it's a house brand (generic) that McDonalds turned to in replacing the formerly used Heinz ketchup. Many people (including me) noticed immediately and now avoid McD's because of it, and in the time since replacing Heinz ketchup, McD's sales suffered badly. read more
The current brand is often colloquially called McCrap brand, it’s a house brand (generic) that McDonalds turned to in replacing the formerly used Heinz ketchup. Many people (including me) noticed immediately and now avoid McD’s because of it, and in the time since replacing Heinz ketchup, McD’s sales suffered badly. read more
In fact, McDonald's in-house ketchup may be the second biggest one: While Heinz says it did $5 billion in sales for all ketchups and sauces in 2012 (it doesn't break them out by condiment), ConAgra's Hunt ketchup only did $69.5 million between May 2011 and May 2012, and has 14.6 percent market share. read more