What does Adidas Neo brand stand for?

NEO means new: New by definition. New in concept. New in spirit. Adidas NEO is a sub-brand under the Adidas Group, promoting the style and fashion factor, and targeted primarily towards the young generation, especially the teenagers. read more

Adidas NEO is a sub-brand under the Adidas Group, promoting the style and fashion factor, and targeted primarily towards the young generation, especially the teenagers. read more

Adidas is also a major manufacturer of running shoes. It is fair to say that Adidas dominates the sportswear market like no other company before them. One factor that has always worked in the favor of this company is the distinctive look of their logo. read more

In 2011,"Adidas is all in" became the global marketing strategy slogan for Adidas. The slogan aimed to tie all brands and labels together, presenting a unified image to consumers interested in sports, fashion, street, music and pop culture. There appears to be connection with the phrase"all-in" meaning"exhausted" in some English speaking nations. read more