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What does EPC stand for in affiliate marketing?

Best Answers

EPC stands for Earnings per Click. Unfortunately, the very abbreviation is misleading. In actual reality, EPC figures reflect EPHC, or earnings per one hundred clicks sent by affiliates to the merchant's website. read more

Source: econsultancy.com

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Definition of Earnings Per Click (EPC) A metric used to indicate the average earnings generated as a result of 100 clicks on an affiliate marketing link or ad. Earnings Per Click (EPC) in Depth. This metric typically refers to the amount of revenue that can be expected to be earned for every 100 clicks through to an affiliate link. read more

Source: monetizepros.com

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