What is a good conversion rate for Facebook ads?

The average conversion rate for Facebook ads across all industries is 9.21%. CPM and CPC are fundamentally different strategies; one is based upon a target of a specified cost per click and the other on a specified cost per 1000 impressions. read more

Facebook can connect driven prospects into the hands of fitness advertisers and help them convert at remarkably high rates, averaging 14.29% conversion rates from Facebook ads. Other industries with high CVRs are education (13.58%), employment & job training (11.73%), healthcare (11.00%), real estate (10.68%) and B2B (10.63%). read more