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What is interactivity in online journalism?

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Interactivity in online journalism has emerged as an important and a proven way not only to get the readers engaged with the story, but also induce them to post their reactions the same time. In turn, it gives journalists a chance to bring forth a more engrossing story by delving deeper into the subject matter. read more

Interactive journalism is being pioneered and supported by Jan Schaffer and J-Lab: The Institute for Interactive Journalism, of which Schaffer is the Executive Director, at the University of Maryland. J-Lab is the successor to the work Schaffer led at the Pew Center for Civic Journalism. read more

discussion of online journalism’s interactivity has become mired in a defini- tional morass, and that no clear way out is to be found in much of the scholarly work on Web news-making. read more

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