As a former Shell employee I can say that indeed from an external labelling point of view, Shell is a Ferrari Sponsor. Thou, the relation is more of “partnership”, an agreement that is renewed every X years and as a lot of money involved. read more
Even if Ferrari doesn’t win F1 prices, it’s brand is clearly a leader. read more
Customers purchase Shell fuels, lubricants and other goods and services within their global network of 43,000 Shell service stations. This includes Shell V-Power, a fuel that grew out of the long-standing innovation partnership between Shell and Ferrari. read more