MICA's vision is to become one of the top Strategic Marketing and Communication institutes in the world and while doing so harmonize People, Planet, Profit. read more
If one believes in doing something for the society, being that pillar of strength, aims to be a leader of change and embrace the tools of marketing to bring about that change; then this course is for you. Positive: MICA recently announced that it is strengthening its Centre for Development Management and Communication (CDMC) which will improve the focus on social change and sustainability impact. read more
Summary excerpted from: The Social Change Model of Leadership Development Guidebook Version III. the model: In understanding the leadership model presented here, it is necessary to assume that a "leadership development group" has been formed and that the group intends to engage in some form of change-action project as the primary vehicle for developing leadership skills. read more
Social change builds community-based responses that address underlying social problems on an individual, institutional, community, national and/or international level. Social change can change attitudes, behaviors, laws, policies and institutions to better reflect values of inclusion, fairness, diversity and opportunity. read more