Why did Jeff Bezos choose the name Amazon.com?

He has changed the name more times till then. He chose Amazon because of more reasons: * The previous name - Cadabra was weird and more like cadaver as you mentioned, and he had to choose a new name anyway. read more

Mentioning a link here, which would explain the incidents towards the naming of Amazon; Amazon. This question may have been answered on Quora, before. Amazon Initially named “Cadabra” - shortened from “Abracadabra”. read more

A new book reveals the original name of Amazon and offers insight into the management style of Jeff Bezos. read more