I agree that innovation may work to resuscitate a company, but Zynga needs more than innovation. Let us not forget the subpar leadership and broken promises. Some left and others incapable of capitalizing on the market. read more
Zynga was not necessarily the first or only company where people have worked - i.e. it had successfully recruited a number of folks from companies Microsoft, Google and Amazon. Zynga has always had a decentralized structure, where each games is very directly exposed to the output of their work, good or bad. read more