Why? Presumably to drive additional sales. I have no ties to the USPS but I presume that, like most companies that sponsor high-profile athletes, their initial goal was to increase sales or some similar performance metric. read more
Cyclist Lance Armstrong admitted to doping in an interview with Oprah Winfrey that aired on Thursday. Armstrong is in talks to return a portion of the multimillion-dollar sponsorship he received from the United States Postal Service, and former teammate Floyd Landis is suing Armstrong on behalf of the U.S. government. read more
Presumably to drive additional sales. I have no ties to the USPS but I presume that, like most companies that sponsor high-profile athletes, their initial goal was to increase sales or some similar performance metric. read more
U.S. Postal Service Pro Cycling Team history The US Postal Service Pro Cycling Team and later named the US Postal Service Pro Cycling Team presented by Berry Floor operated from 1996 through 2004. The United States Postal Service was the title (primary) sponsor from 1996 through 2004 and the team was nicknamed the "Blue Train". read more