Why did Twitter elect to shutdown Vine rather than sell it?

While I don't have any inside knowledge of what's happening behind closed doors at Twitter, it's still possible to make make some educated inferences about the decision to kill Vine. read more

Twitter is already struggling with a mammoth task to find a buyer for itself. Also it would be a blow to Twitter’s public image to sell the app for a not-so-handsome amount. Added to all of this would be merger and acquisition woes. The clear winner from Vine’s demise is the yellow ghost. read more

With Twitter’s future still in question following failed attempts at finding an acquirer and the recently announced layoffs of nine percent of its workforce, the company today announced it’s shutting down its standalone short-form video app, Vine. read more