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Why do most girls prefer pink and boys prefer blue?

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In the US most have found that babies and toddlers, whether male or female, are attracted to primary colours such as red and blue. Pink doesn't feature high on the ... But after the age of two the girls started to like pink and, by four, boys were determined in their rejection of pink. read more

Because they were raised to believe that colors have a gender. The whole pink = girl and blue = boy thing is actually a very recent phenomenon, historically speaking. read more

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Further Research

Pink v blue
www.theguardian.com

Study: Why Girls Like Pink
content.time.com