I must admit I always thought is was a marketing strategy. It's not really convenient to keep a bottle without the bottle cap. Bottles without a cap might be consumed faster than with a cap, possibly boosting sales. read more
Bottles without a cap might be consumed faster than with a cap, possibly boosting sales. Of course liquid can be poured in plastic or paper cups instead, but this is less convenient to do than just hand out plastic bottles. read more
Standing on a bottle with the cap in place tends to be more likely to result in a trip or fall, as it stays cylindrical, rather than flattening under your weight. Some people reckon venues do it so that customers are more likely to spill their drinks and, thus, more likely to buy MORE drink. read more