Why does everyone use Tide liquid detergent in the USA?

What a ridiculous and broad assumption. Not everyone uses Tide. It is a heavily advertised detergent in the USA by a wealthy home products manufacturer that has been around for over 100 years. If a lot of people use it, their huge advertising budget may be why. But to be quite honest, there is nothing special about Tide. read more

The Tide we tested was Tide HE Turbo Clean—a product that's optimized for high efficiency washers, and that is currently Amazon's best-selling liquid laundry detergent. That detergent ranges in price from 16 to 20 cents a load, and its available nearly everywhere. Other detergents may cost less, but Tide outcleaned them by as much as 14 percent. read more

Meet the weird and wild world of Tide bandits. If recent media reports are to be believed, there's a new fad sweeping America's criminal underworld: detergent theft. Earlier this week, The Daily's M.L. Nestel wrote that Tide liquid laundry soap appears to have become a favorite target of shoplifters around the nation, who are jacking the product from store shelves in bulk, then selling it on the black market. read more