Rap is arguably one of the most creative art forms in music. We can combine powerful words and phrases, with intricate and complex rhyme schemes, all delivered in a melodic and rhythmic structure, which captivates the heart and soul of the listener. read more
Hip-hop has themes that are much more “mature” than pop music; hip hop is popular with many disaffected, disempowered, lower- and lower-middle class people, who are inspired and feel empowered by its aspirational messages, which seem to promise hope of a better life. read more