Why is social media marketing important?

Because it appeared quickly, social media has developed a reputation by some for being a passing marketing interest, and therefore, an unprofitable one. The statistics, however, illustrate a different picture. read more

To some entrepreneurs, social media marketing is the “next big thing,” a temporary yet powerful fad that must be taken advantage of while it’s still in the spotlight. To others, it’s a buzzword with no practical advantages and a steep, complicated learning curve. read more

Social Media Today argue that the purpose of social media marketing is to build a brand and increase a brand’s visibility, through building relationships and communicating with potential customers. read more

Social media marketing should be an integral part of your company's digital marketing strategy. Here are 16 reasons why (& how) social should top your to-do. Social media marketing should be an integral part of your company's digital marketing strategy. read more