Why is the movie Beetlejuice called that?

The movie was originally written as a Horror film. Beetlejuice was the name of the main character, who was going to hunt & kill the new home residents. Subsequent re-writes turned it into a comedy. The title character of Beetlejuice (1988) is named for a bright red star in the constellation of Orion, Betelgeuse. read more

Beetlejuice opened theatrically in the United States on March 30, 1988, earning US$8,030,897 in its opening weekend. The film eventually grossed US$73,707,461 in North America. Beetlejuice was a financial success, recouping its US$15 million budget, and was the 10th-highest grossing film of 1988. read more

Some might remember that “Beetlejuice” inspired an animated spin-off series that was snappily (if somewhat crudely) illustrated in the style of the movie, complete with Danny Elfman music serving as the series’ theme. read more