Why is white rice more popular than brown?

Brown rice though healthy cannot cook well and is very chewy and tough. Rice gained popularity in the new world (traditional south east asia) due to ease of cooking and high carbohydrate content. read more

In fact Brown rice is cheaper by 100-150$ per MT depending on the variety of the rice and sale price of the bran produced while polishing brown rice to white rice. In developed markets where healthy means 'expensive', brown rice is sold with additional embellishments like 'organic', 'super clean', 'extra long' etc. White rice is more popular worldwide replacing complex carbohydrates like wholewheat, cassava, oats etc. read more

June 14, 2010 -- Replacing white rice in your diet with brown rice may reduce the risk of developing type 2 diabetes, according to a new study. The finding is important because the consumption of white rice in the United States has increased dramatically in the past few decades, and about 18 million Americans have type 2 diabetes. read more

White rice is nutritionally depleted compared to brown rice; and it will raise blood sugars faster than brown rice; it may also feed candida/yeast and contribute to diabetes and obesity. Also, white rice has been polished and bleached, at times with chlorine containing chemicals. read more