Because frozen yogurt is not, and will never be, ice cream. When there is a clearly superior alternative available, the inferior choice will wither and die once the novelty has worn off. read more
Back in the 1980s, frozen yogurt shops took the United States by storm. Suddenly, it seemed like every street corner was home to a shop selling frozen yogurt with a variety of toppings. After dominating the frozen dessert industry for about 10 years, frozen yogurt was slowly overtaken by premium ice cream shops and gourmet coffeehouses. read more