After the deregulation of the energy market, Enron's shift was from a traditional energy company to a market maker. The focus became more reliant on risk mitigation and risk ... i.e. Broadband, Storage, Freight, Airline Seats, Long Distance Route Termination (I worked on this project), etc, etc. 3. read more
Putting all of this together, Enron's business model is as valid today as it was back in the early 2000's. There are numerous businesses that trade both physical and paper and whom are very successful. Enron clearly had the capability to transform and change their focus - essential in a quick moving environment. read more
Stan Hanks, worked at Enron After the deregulation of the energy market, Enron's shift was from a traditional energy company to a market maker. The focus became more reliant on risk mitigation and risk management products. read more
Business Day New Economy; Many think that Enron's business model for virtual trading remains sound despite the company's problems. read more