Correct. Shopify is an ecommerce website builder and it’s probably the best in the industry at this time. It is the merchant’s responsibility to market the business and generate traffic to the website. Keep in mind that an ecommerce website is just a tool that’s just a part of your business.
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An online website builder, also known as a website builder, an online CMS or a web builder, is a special kind of content management system (CMS). While traditional content management systems were designed to administer large websites, online website builders were designed with smaller website projects in mind.