1. Low-quality article directory submission web Pages. Remember the day when EzineArticles worked like a charm? Not anymore. If a website does not add value to its audience and/or contains spun/duplicate content, then it has a poor image in Google’s eyes.
... that include links that pass PageRank; Links with optimized anchor text ... in link schemes intended to manipulate PageRank, ... paid links, or malware
What Type of Backlinks Does Your Business Really Need Right Now? ... Performing link exchanges at scale. A few follow links between your own websites will work fine. But, if your backlink profile consists solely of exchanges from spammy websites, it’ll raise a red flag in Google’s eyes. Irrelevant reciprocal links between web pages can also lead to a penalty. Avoid automated outreach ...