Click Hyperlink in the Links group. Click Bookmark. In the Select Place in Document dialog box, select the bookmark that you want to use as the destination hyperlink, and then click OK. Click OK to close the Insert Hyperlink dialog box. In Word 2003 and in Word 2002, follow these steps: Save the document. Select the text or the image that you want to use as the destination for the hyperlink. On the Insert menu, click Bookmark.