Case studies are a popular research method in business area. Case studies aim to analyze specific issues within the boundaries of a specific environment, situation or organization. According to its design, case studies in business research can be divided into three categories: explanatory, descriptive and exploratory.
Experiments Research The term experiment may seem to be associated with the image of a chemist surrounded by bubbling tubes and other related items. Traditionally, experiments have been used by physical and behavioural researchers to a greater extent compared to business scientists.
Quasi-experimental research designs, like experimental designs, test causal hypotheses. A quasi-experimental design by definition lacks random assignment. Quasi-experimental designs identify a comparison group that is as similar as possible to the treatment group in terms of baseline (pre-intervention) characteristics.
Observational Research . What is Observational Research? Observational research (or field research) is a type of correlational (i.e., non-experimental) research in which a researcher observes ongoing behavior. There are a variety of types of observational research, each of which has both strengths and weaknesses. These types are organized below by the extent to which an experimenter intrudes upon or controls the environment.
Questionnaires can include the following types of questions: Open question questionnaires. Open questions differ from other types of questions used in questionnaires in a way that open questions may produce unexpected results, which can make the research more original and valuable. However, it is difficult to analyze the results of the findings when the data is obtained through the questionnaire with open questions.