Cause Marketing. Explore the Strategy of Cause Marketing. What is Cause Marketing? Lightning-fast Internet speeds, mobile technology, and international business have brought the world closer together than ever before. With this closeness comes an awareness of the global hardships that many ignored in the past.
10 Popular Paid Online Advertising Strategies September 13, 2013 - Digital Marketing In today’s time and age, website owners are constantly barraged with more and more ways to advertise their sites — which is a good thing because we have plenty of options, both free and paid.
Undercover marketing strategies involve introducing a product to consumers in a way that does not seem like advertising. It is a strategy within the broader technique of stealth marketing, where agents pose as regular people and show products to others who are unaware of the marketing push.
Word-of-mouth marketing (WOM) is a powerful asset in our line of work. It not only piques people’s interest, but as the name implies, it gets people talking. About 62% of consumers search online for reviews and information before purchasing a product and a whopping 90% believe brand recommendations from friends.