It's only Week 2, but the NFL's offseason efforts aimed at improving the pace of games with subtle changes appear to be paying off. ... The NFL is more focused on the pace of game -- moving through dead time faster -- than reducing the actual length. But a successful effort would likely affect both. read more
Games immediately shortened by an average length of several minutes, and since then game length has correlated with the (rising) number of replay reviews per game. 2 But as the number of reviews increased from an average of 0.79 per game in 1999 to a high of 1.70 in 2013, even 60-second reviews were long enough to push the average length of games back up to their early-decade rates. read more
An average play in the NFL lasts just four seconds. Of course, watching football on TV is hardly just about the game; there are plenty of advertisements to show people, too. The average NFL game includes 20 commercial breaks containing more than 100 ads. read more